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The ethical issues around pharmaceutical company marketing

D L Clarke

Abstract


The relationship between doctors and pharmaceutical companies has come under increased scrutiny of late. There is a concern that the increased emphasis by pharmaceutical companies on marketing their products to doctors creates potential conflicts of interest. This review examines this interaction and attempts to provide guidelines as to how this potential conflict of interest may be managed.

Author's affiliations

D L Clarke, UKZN

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Keywords

Pharmaceutical industry conflict of interest

Cite this article

South African Journal of Bioethics and Law 2011;4(1):15-17.

Article History

Date submitted: 2011-02-13
Date published: 2011-06-29

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